Our client is a blockchain fintech company and is currently looking for a Marketing Manager, based in their Kuala Lumpur office. This is a regional Asia role – you will work with a dynamic, international team.
To excel in this role, you will need at least 6 years’ marketing experience, ideally with cryptocurrency and blockchain knowledge and experience. You should have experience in a B2C environment and multiple digital marketing channels, tools, and practices’ experience. You will need full fluency in English – native English preferred. You will need to have valid working status for Kuala Lumpur.
In this role, you will develop marketing events / campaigns across multiple channels to acquire new users. You will also need to conduct in-depth research of the blockchain market and user demographics. You will drive user engagement and retention by creating, testing, and optimizing different channels for improvement. You will also drive and maintain digital marketing and social media channels.
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